Ideas, design & creative connectivity
I am a co-founder of Studio Clusta. - the agency arm of our digital platform company, providing creative, strategic & brand design services. We don’t just make brands look good, we make them think.
I provide brand strategy and identity design that instantly differentiates. By building narrative and aesthetics that are rooted in the arts, literature and philosophy that pushes for a future of a creativity-led society.
The Clusta. Digital Platform
Clusta’s platform pushes the boundaries of UI design - myself and Ethan - a close friend - built the platform with a minimalist aesthetic, reflecting a philosophy of the platform’s architecture with minimal components and maximum creative potential.
Using this unique and powerful tool, We’ve worked with small companies, independent content creators and organisations such as the Fullbright Commission and their network of academics and graduates.
Our work at Clusta has been informed by a decade of research, iteration and a determination to help humans innovate in a world where truly original ideas are their most valuable competitive advantage.
CreationS is a multidisciplinary design process. Interconnecting knowledge from all disciplines; programming, musical instrument innovation and philosophy. (Ivan Friedman)
Independent artist and musician 1volcano uses their Clusta collection to display and exhibit their albums and key links to their artwork. (Ed Fleming)
Rhizome is a sprawl of interconnected information on media theory, Clusta itself, film ideas, and digital projects. (Ethan Corcoran)
A Time-bending journal containing memory, dreams and the future. Exploring tenseless language and the experiential impact of interconnecting them. (Ivan Friedman)
red leaves and yellow
falling on the woodland path
slow me on my way
—Vera Kochanowsky
HAIKU MIX-MASTER 6000
I built an experimental tool that explores the translation of written language and harmonic grammar. Enter your poetry into the text fields, choose a musical key and instrument, and generate your very own chord progression from just text!
The app breaks down your poem into phonetic textures that arise when spoken and assigns a scale degree to the most prevalent phonetic in each line. This allows you to discover ways that two forms of language can interact.